The FT challenges the premise that creating billion dollar businesses is a worthy goal. The construct is simple; that to create a billion-dollar business quickly, relies on the tendency to monopoly that seems to lie behind most of technology's huge winners. Great examples being Microsoft, Google, Amazon, Intel and even Apple.

Certainly there are pockets within these hopelessly profitable businesses where budgets seem irrelevant and buying from the most expensive supplier becomes a badge of honor. Indeed, I have heard complaints from individuals working within companies during this phase of the cycle that their business acumen is suffering because the ethos is that driving the best deal and generating ROI, is simply not important.

It will be interesting to see how this plays out over the next decade or two because the author is right, capitalism requires competition but the current cult of the CEO and the sexiness of billion-dollar tech companies has the tide running strongly against good economics.